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Senior Web Analyst

You figure out how the user navigates our web and app applications, find the pain points and help wrinkle them out. Google Analytics and A/B testing tools like Optimizely are some of the toolings you are using to get the data. You know that data does not just fall from the sky (or from a tracking script) so you are tech savvy enough to identify, track, and use the data you need to optimize the user experience.

Your job:

  • In this role, you are in the lead of data quality and have the final responsibility for it;
  • You own our behavioural analytics tool, Google Analytics;
  • You are able to interpret the questions behind the question and have experience in communicating clearly and in a concise manner with stakeholders;
  • You know exactly how data is gathered and processed by the different analyzing tools;
  • You are the first point of contact for behavioural analysis and website optimization strategies by using Google Analytics, Optimizely, and similar toolings;
  • You know how to find improvement points and troubleshoot tracking implementations on Web and App applications.

Your profile:

  • You have at least 2-3 years working experiences as Web Analyst, Business Analyst, Conversion Optimization Specialist or similar areas;
  • You have been working together with marketing departments responsible for channels like Search Engine Advertising, Search Engine Optimization and/or different IT departments;
  • You know how to assist them with insights from the digital analytics platform and help them optimize their channels;
  • You have at least 3 years experiences with A/B Testing, SQL and dashboarding software like Tableau
  • You relish working in a team and enjoy collaborating and sharing knowledge with your peers;
  • Familiarity with collecting data for web and mobile applications by using a Tag Management System like Tealium and/or Google Tag Manager in a cross country environment would be a plus;
  • Experience with iOS/Android channel tracking tools would be an asset.

Our offer:

  • The freedom to go where no one in our company has gone before;
  • Possibilities to strengthen your skills and grow in the role;
  • Work in a fast-growing company;
  • Being part of a new, young, professional and international team;
  • Travel costs 1st class public transportation;
  • 25 holidays a year on a full-time basis;
  • An office location within the heart of Enschede;
  • Internal as well as external schoolings and conferences;
  • Hackathons and prototyping of new solutions;
  • Awesome team events!


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